Guide to effective email marketing
Email marketing will continue to be one of the most effective ways to engage physicians and other healthcare decision makers. Read this white paper for insights on best practices, messaging recommendations, design recommendations and more.
Annual pharmacy compliance report
Pharmacies without efficient solutions to accurately validate prescriber credentials are subject to costly fines. Read this report to learn the extent of problematic prescriber credentials that pharmacies see in just six months -- and how those pharmacies avoided the consequences.
Email behavior of physicians
In-person meetings with physicians and other healthcare providers is a rarity these days, but one marketing channel continues to produce consistently good results and a measurable ROI: email marketing. Read this whitepaper to see 9 charts outlining physician and dentist email behavior.
Email marketing guide
This year, marketing analysts are predicting a rise in segmentation and personalization, an increase in mobile access, and growing use of videos and moving pictures in emails. In this guide, you'll find the latest information on best practices in email marketing to get the most out of all your email campaigns.
Medical device industry year in review
This whitepaper provides critical insights about the impact of healthcare consolidations on medical device sales and marketing, including changes in decision-makers and what “value” means in today’s healthcare landscape.