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Setting the Standard for Healthcare Marketing

SK&A is your #1 source for healthcare marketing leads and medical marketing resources. Founded in 1984 with the premise that telephone-verified data yields a better ROI than non-verified compiled lists, SK&A has grown to offer multi-channel marketing solutions to markets such as managed care, medical suppliers, medical education providers, advertising agencies, publishers, recruiters and more. Our accurate database of 2.1 million physicians and other healthcare professionals is continuously updated and audited by BPA. For over 30 years the medical marketing community has relied on SK&A for top quality sales leads and data services.

Contact Office-Based Physicians

Reach more than 779,000 physicians in almost 90 specialties and all practice types. Build a list based on unique selects such as hospital affiliations, practice ownership, office size, electronic medical record usage, health systems integration, licensure, geography and much more. Receive highly responsive data for telephone, postal and email campaigns. We have more than 1 million all-available email addresses! SK&A’s highly accurate data is perfect CME, recruitment services, software and technology, medical equipment, office supplies, directories, surveys, publications and other offers.

Target Pharmacists and Pharmacies

SK&A continuously verifies the largest and most accurate database of pharmacies, including chain stores, independent locations, and hospital pharmacies. Reach over 159,000 pharmacists and pharmacy decision makers at over 61,000 sites with many selects, including names, job titles, ownership and prescription volume. Receive highly responsive data for targeted marketing, such as: mailing and emailing campaigns, new medications and indications, health and beauty aids, pharmaceuticals, pharmacy education, recalls and warnings, seasonal gifts, and seminars.

Reach Hospital Decision Makers

The Hospital Management B2B file is the largest and most complete list of U.S. hospital decision-makers in the industry. Reach over 200,000 contacts by numerous targeted selects. Despite a high yearly turnover in hospital staffs, this list remains accurate and up-to date through SK&A’s telephone-verification process. You will receive highly responsive, comprehensive data for targeted marketing, such as: mailing and emailing campaigns (over 1 million all-available business and personal email addresses for healthcare), recruiting new talent, promoting technology, publications, and much more.

Integrated Health Systems

Understand the dynamics of health systems and their networks of hospitals, nursing homes, group practices and medical offices.

EHR Adoption Trends

Focus your strategy and take advantage of this major opportunity with the help of SK&A's extensive EHR adoption data for physician offices and hospitals.

Email Marketing

Utilize this digital channel for the highest ROI. SK&A offers over 1 million healthcare records as well as email marketing services.

Free Market Insights

See the composition of the
U.S. healthcare industry
Pharmacy Market Summary
July 2015
National Physician Specialties Report
June 2015
U.S. Elder Care Market
April 2015
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