Email marketing

​Reach healthcare providers where they are — on email

Email marketing continues to be one of the most reliable and consistent channels for B2B healthcare marketers for a few reasons: it’s affordable, immediate and measurable. With SK&A’s email marketing services, you can reach physicians, pharmacists, nurse practitioners, physician assistants, hospital administrators and many more healthcare decision makers. Our email marketing services are flexible, with full reporting to test, track and measure your results.

[FREE WHITEPAPER: Guide to Effective Email Marketing]

Email marketing services from SK&A include:

  • Over 1.7 million email addresses to select from
  • Campaign summaries
  • Delivery, open and click-through rate reports
  • CAN-SPAM compliance
  • Full creative services available

Choose from three easy options

  1. DirectConnect - Get access to the SK&A email platform and SK&A provider emails to deploy campaigns whenever you want
  2. Email Deployment - We’ll deploy emails on your behalf using the SK&A email platform
  3. Email Release - We’ll send you a list of targeted SK&A emails to use through your own email platform

Over 1.7 million provider email addresses

Four steps to email success

  • Step 1: We review your core value proposition and products/services to better understand your company and your goals.
  • Step 2: We discuss your core profile and locate your ideal prospect. From this profile, we work with our database of business emails to help you build a prospect list.
  • Step 3: We help you create a highly effective marketing message that gets attention and encourages response. This creative is typically text-based with a specific call-to-action and a link back to your website. Highly relevant and targeted, this messaging gets noticed!
  • Step 4: We can utilize our technology or yours to deploy your email message to the targeted prospect list.

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