Analytical Physician Office Profiling

Gain a competitive edge with physician office profiling

Only SK&A can take you inside the offices of practicing physicians to learn what they are thinking, how they are practicing and what they are recommending. Now you can tap into SK&A’s relationships and research capabilities to get the answers you need for your next pharmaceutical marketing campaign, product launch or sales plan.

View Latest Results: PHYSICIAN ACCESS STUDY

Get the insights you need to react to every market event

• Optimize target prospects for new product launches
• Find out what OTC remedies physicians recommend
• Determine specific products and services used
• Improve sales-call efficiency and territory alignment
• Understand your share of market and find niches
• Identify medical practice software used
• Learn which procedures are carried out

SK&A’s world-class Research Center is your direct connect to office-based physicians and other healthcare professionals. Twice per year, we call every healthcare business in the U.S., completing over 1.6 million phone calls. We have what it takes to get the data you need to support your healthcare initiatives.

• Access the industry’s highest quality healthcare database of two million records to reach your research targets
• Work with the SK&A research team to define your objectives
• All data is acquired from our Irvine, Calif., Research Center

We have completed many successful projects for the pharmaceutical, consulting, advertising, financial services, software, and insurance industries, and others, which include: 

• Determining physician preferences and recommendations for OTC products*
• Acquiring details about physician sub-specialties and procedures
• Defining sites and doctor names to launch pharmaceutical products
• Acquiring data about the usage of malpractice insurance
• Categorizing the types of records software used in physician offices
• Compiling categories of patient illnesses treated in physician offices
• Acquiring prescription volume of individual drugs at pharmacies

* Are you searching for physician prescribing data? Click here