Physician Office EHR Adoption Lead Generation
Target fresh leads that have expressed interest in purchasing Electronic Health Records products and services
Benefit from the quality of SK&A’s Office Based Physician database with specific attention to physician office EHR adoption data points. In addition to the standard six-month, telephone-verified updates of site information and selects which make the Office Based Physician database exceptional, SK&A now maintains a separate research division dedicated to surveying physician offices on EHR-related data. This division identifies the most promising leads for the purchase of EHR products and services. Target your own personalized EHR lead database based on your product or service’s ideal market segment.
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The Research Associates of SK&A’s EHR division complete telephone surveys at each physician office every six months verifying the following information:
- Whether or not the office currently uses an EHR system
- Timeframe for EHR adoption
- EHR buying factors
- Job title(s) of who is/will be the office’s EHR purchase decision maker
- Awareness of the EHR government incentive
- Whether or not the office is exploring EHR options (or additional EHR options if already an adopter)
- Name of the survey respondent from each physician office
EHR Lead Generation Features and Benefits:
- Reliability and Accuracy. Each and every EHR lead has been surveyed by one of SK&A’s in-house Research Associates within the last six months, and has verbally expressed his or her office’s EHR status and preferences.
- Customization. Target your EHR lead database by any of SK&A’s Office-Based Physician list data points such as practice specialty, site ownership, geography, number of physicians at site, number of exam rooms at site and more.
- Multichannel Capabilities. Physician office mailing addresses, phone numbers, email addresses and fax numbers are available for EHR leads.
- 48-hour Deliverable Turnaround. To ensure your leads are as fresh as possible, all orders are delivered within 48 hours of purchase.
SK&A is at the Forefront of EHR Data Solutions
SK&A has assumed the leading role in measuring medical office adoption rates of EHR and supporting data through its comprehensive survey methodology since 2008. In February 2011, SK&A was awarded a multiyear contract from the U.S. Department of Health and Human Services, Office of the National Coordinator for Health IT to track EHR adoption rates and planned usage.
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